at+m integrated marketing receives the 2008 Tasmanian Award for Environmental Excellence - Small Business Sustainability Award

Media Release – June 3, 2008

At a gala event held last Friday in Hobart and attended by Michelle O’Byrne – Minister for the Environment, Parks, Heritage and the Arts – at+m integrated marketing were presented with the award for Small Business Sustainability for their environmental initiatives. The Tasmanian Awards for Environmental Excellence recognise significant achievements in environmental management and acknowledge the people and organisations that are setting the standards in caring for our environment.

In March 2007, at+m integrated marketing gained ISO14001: 2004 accreditation of their Environmental Management System (EMS) which has been applied to all areas of their business. Since the introduction of the EMS, at+m integrated marketing have reduced their chemical usage by 20%, trade waste by 41%, and reduced the overall output of waste by 39%. The company is setting new industry standards, particularly in the areas of recycling, where 97% of all the waste generated within the business is now recycled.

“We found that not only could we save money in production and reduce our impact on the environment, we would also have a unique market position to promote our business both locally and nationally” David Peck - Managing Director

Apart from the commercial and ethical benefits, the EMS allows at+m integrated marketing to offer their clients a range of environmentally responsible marketing solutions. The EMS has been branded as Rethink®, and the use of this registered trademark is available to help customers realise and promote their own responsibility.

In achieving the ISO14001: 2004 accreditation, at+m integrated marketing is the only printer in Tasmania, and the seventh nationally, to have achieved such a standard. As a result, this small Tasmanian business is leading the industry in terms of environmentally sustainable practices, and through increased consumer awareness, is realising the commercial advantages of environmentally sustainable business practice.